The intention of this individual assignment is for you to investigate, research and solve a specific service operations management problem currently facing a UAE hospitality organization which is the growing dependency on online channels for reservation. you should begin by looking for current academic research or writing on the selected topic, and use concepts and models that you may apply to your analysis. investigate other organizations in UAE that are attempting to manage this issue, as well as the consequences of their actions. Your investigation should explain the problem and its consequences, examine how these different organizations are dealing with this issue, and make recommendations for the organization to address the issue(s)