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Write a report discussing the following points:

Write a report discussing the following points:

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1. Two of the most creative/successful social media marketing campaigns in Saudi Arabia (In 2019/20).

▪ Give the reasons behind their success?

▪ What is the added value of this marketing campaign for the company/organization?

2. Two social media marketing campaign in Saudi Arabia that failed (Last two years).

▪ Why did the social media marketing campaign fail?

▪ And what can we learn from them? Notes:

▪ For each case, provide the following information: Company Name, Campaign Name and Social media platforms used.

▪ Your report length should be between 500 to 700 words.

▪ A “References” section listing all sources included. And ensure that you follow the APA style in your report.

successes ads:

1) https://www.youtube.com/watch?v=WBotvcJgCD8


2) https://www.youtube.com/watch?v=tQTcbTq9f-k

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Failed ads:

1) https://www.youtube.com/watch?v=Tb0GciBFa7I


2) https://www.youtube.com/watch?v=GwV6XmONLxA


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